Arm designs & licenses Intellectual Property for microprocessing chips on which others can build and manufacture their tech. It lays the foundation for a wide range of devices — from your smartphone to a supercomputer, from the timer on your plant light to world-preserving eco-tech, and from video game consoles to life-saving medical accessories. You’re likely using an arm-powered device right now, and in fact, there are probably several Arm-based items in your current space.

While this Arm’s technology is highly pervasive, it’s relatively invisible and can be a difficult concept to understand. That’s where we came in. Our team worked with Arm architects, independent engineers, sports teams, and families to tell the life-impacting stories of Arm. We created videos, animations, supporting social media snippets, explainer videos, tutorials, you name it, to share the myriad of ways that Arm positively impacts our human experience.